Distinguish between Reasons and Evidence

LRS in the Wild<

See the Principle in Real Life<

Watch the following clip from College Humor’s web series Very Mary-Kate, a parody of the life of Mary-Kate Olsen.

In this excerpt, Mary-Kate argues that she should have a baby. She offers what she considers reasons to support this claim. Why aren’t her points persuasive?

"Baby." Very Mary-Kate. <
Carroll, Elaine. "Baby." Very Mary-Kate. College Humor. 2011. Web. 30 July 2012.< Used with the permission of Elaine Carroll.

Mary-Kate claims< that she should have a baby because she has spent half a million dollars on baby accessories. However, all she really offers are two pieces of evidence: she bought a Baby Björn and a matching diaper bag and car seat. This evidence doesn’t add up to support any valid reasons < why she is ready to have a child; buying expensive items do not show one’s readiness to have a baby.

In order to convince your readers to accept a claim<, you have to do more than state facts that you find persuasive. You have to offer reasons< whose logic will make sense to your readers, and then support those reasons< with factual evidence<.